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How Germinator Helps Tourism and Hospitality Businesses During Travel Seasons

August 19, 2021

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Summer is in full effect! A little over a year into the pandemic, America is finally returning back to a normal way of life—sort of. Before the start of the travel season, one-third of Americans made plans to go away this summer. Right now, 34 percent are preparing to or are already enjoying a well-deserved vacation. Those figures are as high as the numbers reported in the pre-pandemic world of 2019.

But we're not out of the woods just yet. The Delta variant has made the number of COVID-19 cases surge. Many people feel like this could threaten the recovery of the travel industry in the U.S. Even Southwest Airlines announced that it was lowering its outlook on this year's third-quarter earnings based on cancellations and a decrease in bookings.

Delta Variant Molecules That Have Made the Number of COVID-19 Cases Surge
The U.S. airline industry might be the whistleblower to what could be a repeat of last year's travel scenario: "Travel spending totaled a mere $679 billion in 2020, an unprecedented 42% annual decline (nearly $500 billion) from 2019," according to the U.S. Travel Association.

This year, businesses in the travel, tourism, and hospitality industries—from hotels, airlines, Airbnb's, restaurants, spas, transportation, and more—are given a chance to bounce back with the country reopening.

Still, we know that the logistics behind accommodating and providing a sense of peace for national and international travelers is easier said than done.

Some business owners might have relaxed their stance on masks because COVID-19 vaccines are widely available. As it stands today, we are only halfway there, with only 49.6 percent of Americans having been fully vaccinated as of July 29th, 2021. This means there is a 50/50 chance that any guest or customer that walks through their doors is vaccinated.

The CDC's travel recommendations suggest putting off travel unless the person is fully vaccinated, but they don't prohibit against it. They provide specific and cautious travel guidelines for the unvaccinated, such as proof of negative test results prior and the whole nine-yards with masks, etc.

A Traveler Showing Her Fully Vaccinated Vaccination Status in a Digital Passport on Her Phone
However, the travel, tourism, and hospitality industries are still open for business. What could go wrong?

So business owners have only one safety net they can count on, whether it's peak, shoulder, or off-season: Implementing the best sanitizing and disinfecting practices during hours of operation and at the start and end of each day is necessary to help maintain an environment that's protected against germs, bacteria, and viruses.

That's the only way to truly be able to help secure spaces and places for workers and staff and provide people with greater peace of mind.

Thorough sanitizing and disinfecting practices are key for businesses in the hospitality, tourism, and travel industries. Our current franchisees and future franchise owners like you could be helping companies receive the most advanced antimicrobial protection for surfaces, air, and even their own bodies.

We'll show you how our HOCl (hypochlorous acid) solution is effective against the virus that causes COVID-19 and against a broad spectrum of germs commonly found in high-traffic areas.

Not So Hospitable Germs

Our solutions can be used virtually anywhere. As a potential franchise owner, you'll learn the best practices and techniques as well as how to use our state-of-the-art equipment. Out of the largest industries and employers in the U.S., the hospitality industry takes the cake over tourism and travel.

And we'd like to talk about the germs in hotels and resorts because these places can be an all-encompassing blend of the hospitality, tourism, and travel industries together in one place. For every guest that steps in through those lobby doors, there are bound to be some unwanted guests, a.k.a. germs, coming along with them.

According to Upgraded Points, the average hotel elevator button has 737x more germs than a household toilet seat. And that is not the only spot in a hotel that is far germier than homes. The average hotel stairwell door handle has 1,839x more germs than a household bathroom doorknob.

A Hotel Elevator Button Having 737x More Germs Than a Household Toilet Seat
These shocking results were obtained by measuring colony-forming units (CFUs) with special swabs, which measures the number of microorganisms that can multiply on a particular surface. Yet, even more shocking was the fact that a 5-star hotel's elevator button had nearly seven times more germs than that of a 4-star hotel.

Upgraded Points concluded that this has to do with the fact that "…luxury hotels typically operate with higher costs and higher occupancy rates, meaning more people…," which means there are more chances to pick up germs. But exactly what kinds of germs?

Well, in their study, they picked up gram-positive cocci (Staphylococcus), Bacillus, and gram-positive rods.

Some of the commonly known gram-positive bacteria are staph (which can cause MRSA) and Listeria.

Another type of not so hospitable germ found in the hospitality industry (especially for foodies) is Salmonella enterica, which can cause fevers, diarrhea, and a variety of other symptoms.

A surprising study by PubMed found increased Salmonella infections associated with international travelers. So, owners of businesses mostly catering to those who travel from abroad need sanitizing and disinfecting solutions the most to help fight against this foodborne pathogen and other germs in general.

Chefs in a Hotel Kitchen and Magnifying Glasses on the Vegetables Showing Salmonella Germs
We are more conscious of germs now than ever before. Any business centered around hospitality, tourism and travel can benefit from routine sanitizing and disinfecting.

And that's where a Germinator franchise comes in.

How Germinator Helps Businesses in the Hospitality Industry

Germinator is a socially conscious organization focused on helping people reclaim the spaces and places where they work, live, and play!

Our franchisees and potential franchisees like you could be helping businesses in the hospitality Industry and virtually any industry. You'll be offering the best "Do It Yourself" (DIY) and "Do It For Me" (DIFM) sanitizing and disinfecting options.

Provide DIY solutions for those who want to get down to business with their sanitizing and disinfecting efforts using our top-of-the-line products:


Then, we have the DIFM option, where experienced technicians will sanitize and disinfect facilities using Germinator's patent-pending process.

Our patent-pending surface sanitizing and disinfecting process cumulates over five years of experience in the surface disinfection industry and is further validated by our Scientific Advisory board.

Our Technicians Applying Our Sanitizing and Disinfecting Process
Germinator's trained disinfection specialists will test surfaces for microbial activity before and after service using ATP testing methods. ATP is in all living things, and an example of it in action is the glow of a firefly or certain types of jellyfish.

Technicians will swab surfaces to collect ATP, insert it into a luminometer light reading device, and wait 15 seconds for a result. The more ATP gathered on surfaces, the brighter the device's light and the higher the numerical readout it will give off. The greater the number, the greater the need for better sanitizing and disinfecting.

Then, our technicians will apply our one-step cleaner and broad-spectrum sanitizer and disinfectant hypochlorous acid (HOCl) solution that not only eliminates odors at their source but kills a wide range of germs and bacteria and viruses. Plus, it is on the EPA N List of products determined to meet the criteria for use against SARS-CoV-2, the virus that causes COVID-19.

After that, we will apply a durable bacteriostatic finish called the Shield. The application lays down an invisible barrier that combats deterioration and discoloration and promotes freshness for up to three months. Plus, it is EPA-registered as effective against mold, mildew, algae and odor-causing bacteria.

Lastly, we will re-test to verify the surfaces have achieved the intended results. This way, business owners can confidently assure their guests, customers, and staff that they are in a space that has been sanitized and disinfected effectively against germs.

Yet, the "DIY" and "DIFM" options we just mentioned are not mutually exclusive. It's the combination of the two that guarantees 360 degrees of advanced antimicrobial protection for surfaces, air, and the body.

The possibilities are endless when it comes to combining our lineup of products and services.

Owners of businesses related to the hospitality industry, like hotels, spas, restaurants, etc., can combine surface disinfection with a bundle of sanitizing and disinfecting products that everyone could use to ensure that they are protected against all kinds of germs.

The Ultimate Safe Zone Bundle for the Hospitality Industry

Together, Germinator, Aerus, and Aeras Fog are equipping hotels and other establishments in the hospitality industry with industry-standard disinfectant sprayers, HOCI packets and air units. We have come together to create the Ultimate Safe Zone bundle for potential franchisees to offer as well.

Bundle for the Hospitality Industry With HOCl Aeras Mini and Pure & Clean Products
The bundle equips you or your future team to kill bacteria and viruses on sight using concentrated disinfection solutions, and when diluted, it can be used for general all-purpose cleaning.

Staff in the hospitality, tourism, and travel industries can also be equipped with this bundle for on-the-go disinfection. This mini sprayer uses AER-Force technology, which charges the HOCl solution using electricity to wrap around surfaces for an even application.

The last item in the bundle is the Aerus Pure and Clean air purifier that uses ActivePure Cells to destroy over 99.96% of all surface and airborne contaminants while cleaning the air. The unit uses both HEPA and activated carbon filters to purify the air. It has a range of coverage starting from 500 square feet up to 2,000 square feet.

Each item in this bundle can be ordered in any quantity necessary. Germinator's Ultimate Safe Zone bundle has all bases covered for 360 degrees of advanced protection.

If you are thinking of becoming a Germinator franchise owner, know that all the options above play a great part in our success. A success that you could share.

A List of the Benefits of a Germinator Franchise Opportunity
Our lineup of products can be combined in any way to tailor a Safe Zone that meets the needs of your future customer or business. Endless markets mean unlimited potential opportunities.

If you want to be part of our socially conscious organization and experience the success that comes from becoming a Germinator Franchise owner, please call us at 855-664-3769 or fill out the form on this site. For service, head over to www.germinator.com.

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